Maid Service Customer Base Is Still Growing
Do you remember when domestic cleaning was the exclusive purview of the wealthy, and secretaries were expected to perform many duties, including cleaning the office? We've surely come a long way! Today we are happy to pay for quality cleaning help, and the service era is here to stay.
The middle class first experimented with maid services in the 1980s. Now our services are considered a necessity in today's market. It's a fact that the dual family income is needed to provide all the amenities associated with the family of today.
It is also a fact that women are returning to the workplace by choice to secure their positions and fulfill their personal goals. These factors keep our customer base growing.
No one wants to revert to doing his or her own cleaning when it is much easier to choose a cleaning service that provides quality and consistency. That is why customer satisfaction and peace of mind have been built into the unique Maid to Perfection® system.
The Cross-Market Service Concept
It's not just the size of the territory you buy, it's the number of different markets your business has access to within a territory that leads to profit. As a Maid to Perfection® owner, you will evaluate each opportunity as it arises and take one step at a time, using our detailed business plan. Our cross-market concept limits the risk of your investment. Each market has a mixture of different services requested by customers. Limiting what your business can do violates the principle of the "natural zone of expansion", a state in which your business needs to fill the demands of the public to be most efficient. The Maid to Perfection® commercial cleaning program adds to the big picture of our "cleaning perfect business" plan. Our "just like home" white glove service appeals to the upscale business property owners, while top-level management appreciate our special cleaning scrutiny. Because commercial cleaning is in constant demand year round, contracts for regular service are common. Maid to Perfection® has been designed to provide our franchise partners with the options to access every "cleaning dollar" within a protected territory. The only requirement in the system is that you provide residential maid service. Everything else is a growth and profit option. It's smart business to sell additional service to your own maid service accounts as well as your competitors' maid service accounts.
Why Own A Diversified Franchise?
|Residential Cleaning||Commercial Cleaning|
|Percentages above reflect industry averages|
You can pick and choose from our menu of services to determine what high net-profit margin services you would like your business to offer. Different services can be offered based on customer demand. You have that flexibility included in your initial franchise purchase!
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